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McDonald's Reviews N.Y. Co-Op Account
McDonald’s is reviewing its creative account for the New York region—one of its largest in the country—but is only considering roster agencies. The ...
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Viggle to Add Check-Ins for TV Ads
Starting next month, brands can deliver content such as a digital coupon or sweepstakes entry when consumers tag a TV commercial via mobile app Viggle. The ...
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New Google Privacy Policy Expands Ad Targeting Options
Google's change in its privacy policies, announced earlier this week, was widely covered for its implications for consumers. But it also will mean changes ...
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The Surprising Rise of 'Annoying Orange'
If you’re over the age of, say, 16, you may never have heard of an Internet series called Annoying Orange. To ...
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Trailer Mash 01-27-12
This is a direct quote from the first line of Adweek's Trailer Mash" is what you'll read should you find this story via a retweet ...
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Retrans Rumble: Broadcasters Slam Time Warner Cable
By all measures, Time Warner Cable had a terrific quarter and that was just the opening the National Association of Broadcasters needed to come out ...
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SunBriteTV Names The Buddy Group Digital AOR
Outdoor TV manufacturer SunBriteTV has hired independent shop The Buddy Group as its digital agency of record. The Irvine, Calif.-based agency ...
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Darth Vader Battles Chris Pratt in Xbox Promo
To promote the new Xbox Kinect Star Wars game, AKQA released a viral video that sees Chris Pratt ...
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PETA, Anjelica Huston Go After CareerBuilder for Chimp Ad
Anjelica Huston, writing on behalf of People for the Ethical Treatment of Animals, has fired off a letter ...
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Shops Begin the Year With Layoffs
MDC Partners' CP&B and Publicis Groupe's Saatchi & Saatchi, New York, this week let go just under 5% of its staff, while WPP Group's ...
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Bertucci's Hires SapientNitro as Part of Overhaul of the Restaurant Brand
"We were looking for an agency that could help us figure out the next generation of customers," Skip Weldon, senior VP-marketing at Bertucci's, told ...
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The Rot at Apple's Core Could Sicken Consumers -- and Its Business
Perhaps many Apple aficionados are prepared to strike a Faustian bargain -- vague tugs of guilt in exchange ...
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Charting the Social TV Surge: 'American Idol' Social Commenters Grew 597% Between Seasons
We asked Bluefin Labs to chart TV shows' social-media response this year against last year. "Jersey Shore" commenters ...
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Dan Abrams on Profitability, a New Food Site and Impending Fatherhood
TV host. Entrepreneur. Friend of David Zinczenko. Acceptor of Andrew Breitbart. Dan Abrams has packed a few New ...
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AXE – The Cleaner
In Argentina, AXE runs an interesting online campaign featuring The Cleaner. This guy ...
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OOH advergame by BMW
Very interesting interactive campaign by BMW in South Africa. For the launch of the new 1 series ...
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Net A Porter Window Shopping
To celebrate the launch of ‘Karl’ by Karl Lagerfeld, a range available exclusively at Net-a-Porter, the online ...
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androp: World.Words.Lights.
Japanese agency PARTY have created another stunning music video-robotics crossover, again for androp. Interestingly, you can purchase ...
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The VFX secrets of Boardwalk Empire
Get ready for some “wow”. Brainstorm Digital shares with the public (some) of the secrets of the ...
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YouTube – One Hour Per Second
Google has launched a sweet little website and an animated video to visualize and put ...
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Barbarian Group: The first 10 years
I think an agency has a good culture when it can lay stuff bare. Look back on ...
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Sponsormob Leads the Way Into RTB for Mobile
ADOTAS – For more than half a decade, Berlin-based tech firm Sponsormob has remained relevant in an industry characterized by incessantly shifting trends. Founded in ...
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Clearstream Rolls Out Verification for Online Video Ads
ADOTAS – Earlier this week, new startup Clearstream made its debut, announcing its verification technology for online video ads. The company aims to measure the quality ...
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Study: How Do Marketers Define Social Media ROI?
DM CONFIDENTIAL – Wildfire recently conducted a survey of more than 700 marketers from around the globe to gauge their thoughts on measuring the business ...
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This Week’s New Hires
ADOTAS – It’s that time of the week again — as you’re heading out the door for the weekend, we’re rounding up who passed through ...
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The Need for Speed: Satisfying Demand for Immediate Content
ADOTAS - Faster page loads equal more page views, and as a result, website marketers face a constant tug of war between content demands and ...
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gTLDs: Opportunity for a New Image
ADOTAS – Global corporate nomenclature is making history right now as the ICANN (International Corporation for Assigned Names and Numbers) gTLD (generic top-level domains) platform opens ...
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Compass Labs Relaunches Behavior-Based Social Ad Targeting Platform
ADOTAS – Social media advertising company Compass Labs recently launched (without much fanfare, until right now) notable updates to its CLIQ platform, which targets ads ...
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Forget Twitter. Play Super Bowl Bingo During the Game
If you need yet another thing to do while watching the Super Bowl, check out Super Bowl 2012 Bingo ...
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30 Ideas For Your 2012 Social Media Plan
The team at Radian6 compiled their most-shared posts from 2011 into this eBook. Download it.
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Axe 'Cleaner' Saves Cheating Guy From Getting Caught by Girlfriend
We all have "those nights" once in a while. The ones that were fun while they lasted but they ...
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Go Daddy Makes Every Geek's Dream Come True
Well...here's yet another Go Daddy Super Bowl spot. This one's called Cloud and it features an angelic, leggy Danica ...
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See the Priceline Super Bowl Commercial That Offs Shatner
So here's the Priceline Super Bowl commercial that says goodbye to William Shatner as spokesperson.
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Ferris Bueller Returns...to the Super Bowl!
Oh yes, people! Ferris Bueller is back! And he's back big time.
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Chris Pratt Helps Sell Kinect Star Wars
To build buzz before the launch of Kinect Star Wars, Xbox is out with a new AKQA-created video, Dual, ...
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Friday Odds and Ends
-According to reports, Facebook will file for its IPO next week. link -Meanwhile, FTC head Julie Brill isn’t mincing words when it comes ...
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The Best Ad-Related Videos of the Week
Each week, we’re sent hundreds of pieces of advertisement-y work that falls into the fun-to-watch-video category. There’s not enough time in the day to think ...
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ASICS Gets a Case of Runner’s High
From Vitro (the agency formerly known as SKINNY) comes the above TV spot launching the super-light ASICS GEL-Neo33. As a runner, I can confirm that a ...
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Most Popular Stories on AgencySpy from the Last 7 Days
-Op-Ed: 10 Reasons to Love Working in Advertising -JWT Parts Ways with a ...
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Mitt Romney and His Taxes Inspire the Ad Community
Seeing as Mitt Romney‘s tax returns have got the media’s full attention this week, why ...
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Politicians Say the Darndest Things
Well, it happened, everybody. The “Shit (this kind of person) Says” meme has found its way into an actual viral marketing campaign. Funny, because I ...
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So, How Does the Ad World Perceive Itself?
As we continue shouting TGIF this morning after what’s been a seemingly dragging week, we have this image for you that tells you all you ...
